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City launches social media campaign to show how property taxes fund services ahead of November vote
The city has begun a social media campaign to show residents how property tax dollars support daily services and the employees who provide them. Videos feature staff such as the municipal homeless initiative coordinator and workers who maintain parks and city facilities, and the city directs residents to its Spotlight FTL website for details on tax collection and spending. The outreach comes as voters will decide Amendment 3 in November, a proposal to raise the homestead exemption to $150,000 in 2027 and $250,000 in 2028; supporters say it would provide homeowner tax relief. City officials estimate the change could reduce municipal revenue by about $17 million by 2028, rising to roughly $27 million in 2029, and the campaign aims to explain those potential impacts before the vote.
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